How short of a presentation is too short?
February 11, 2014

A client sent us this question: “I have a quick question relating to your research on attention span.  I have a co-worker who wants to keep a meeting to no more than 10 – 15 minutes because he has heard that the attention span for adult learners is limited to…

When is a webinar not a webinar?
October 1, 2013

If you host a webinar but nobody pays enough attention to hear it, did it ever happen at all? Let’s face it, for the vast majority of webinar attendees, that one hour slot on the calendar is an opportunity to catch up on some email, retire that pile of ironing,…